mini brain wave.

I could use reusable draw string bags instead of plastic bags for the fruit and veg

\

I love dust

some installation/styling going on from where the lovely things are.  I really like the combination of the absolute chaos  but then the slicker approach above it.  I think this is a such a lovely example of how I would imagine presenting products when the products can speak nicely for themselves.

where the lovely things are

Despite not being my frequent of taste, I admire the curvaceous and elegant use of space in a boxed off area.  This is really something that Iw an to bare in mind.

Graphic Exchange

I think that the box thing has kind of been done-however the stitching is right up my street.  I think it adds a little something else.  I really like that it is red too.  Exceedingly homely

Porsha Marais

http://lovelypackage.com/fruita-blanch/

are taking it right back to basics.  No fuss always works.

A meaty piece of print.  This triggered a piece of inspiration to make some beutiful backdrops with the relevant imagery on it inside my boutique organic green grocer.

Fannette Mellier flickr

I liked this because of its simplicity.  I imagined applying the humorous pointing to a vegetable.

this isn't happiness

old but gold dust for my design direction

Initial market research to both find out whether these places exist to cater or my conceptual decision ideas.  THat is to say, am I designing for something completely unrealistic or something that is realistic and that I can make my design direction more commercially driven and realistic. 

Planet organic was a great example as it has exploded off of the trendy organic lovers of London and is truly squeezing every penny out of them  by creating a vast range of products. 

Lovely idea for fruit and veg boxes.  I don't think that it is executed in the most flattering way though.

This proves Im not completely barmy to have a design idea of selling an apple online.  Potential for the digital aspect of my brief response.

Natural kitchen also has a vast range but has lost the basic grasp of the green grocer feel.  Below you can see the only fruit they sell!  This strengthens my ambitions of designing for a boutique green grocer-homing in on the specifics and purity of the green grocer history in my imagery and copy.

Lemon money doesn't even have a webpage!  Talk about the dark ages.

Another search for whether to prove that my conceptual decision is not just an airy fairy alice concept disaster.  Im going to make something for someone to sell something.